The streets of Calabar have served as the center of African tourism for decades. But after the unprecedented global shutdown of 2020, that rhythm was temporarily interrupted.
As the city currently prepares for the landmark 20th anniversary of its flagship event, the Executive Chairman of the Cross River State Carnival Committee, Mr. Gabe Onah, has declared that Carnival Calabar 2025 will be a “microcosm” of the state’s socio-economic recovery.
Traces of time: 20 years of evolution
The theme of the 2025 edition, “Trace of Time,” is more than just a poetic reflection. It is a strategic re-establishment of the nation’s primacy in the creative arts.
“In 2019, Carnival Calabar was at its peak until the coronavirus pandemic shut down the world. The creative arts and tourism sectors were the hardest hit,” Ona explained.
“In the 2025 edition, we reestablish our firm position. We are restrategizing to maintain our role as a socio-economic infiltrator of the state apparatus.”
Reawakening “People First”
Under the leadership of Governor Bassey Otu and his “people first” motto, Ona says there has been a tangible change in the atmosphere of the city.
Atmospheric euphoria is back, as evidenced by the massive population explosion during the Christmas tree lighting at Millennium Park on November 30th.
This reawakening is not just emotional. It’s an institutional thing. Spirit of Carnival The spirit of Calabar has been strengthened within the Carnival Band with a new recognition that culture and creative arts are the most important tools for the socio-economic development of Cross River State.
The legacy of five governors
A unique highlight of the 20th anniversary is the political unity behind the brand. Mr. Ona credits the five successive governors with building the “movement” that Carnival Calabar is today.
Governor Clement Every: A curator who renovated the cultural center with state-of-the-art systems.
Governor Donald Duke: A visionary who identified tourism as a viable economic pillar.
Governor Liel Imoke: This governor has created thematic scripted content.
Governor Ben Ayade: Globalizer who introduced the International Carnival and the Bikers Carnival.
Governor Bassey Otu: The current leader, dubbed “Modern Joseph,” has united successive governors to position Carnival as a movement for peace and growth.
quest for peace
In a world characterized by instability, Ona emphasizes that the core message of Traces of Time is one of peace. By pooling the wisdom and support of all former state leaders, Governor Otu positioned the 2025 edition as a vehicle for unity and effective progress.
“Why are people so blessed?” Ona asks. As Calabar City prepares for “carefree fun” in December, economic ripples are expected to bring Cross River State back to the footfall of international tourists, proving that the best days are yet to come for the ancient capital.
